Music Marketing

 During the brainstorming and planning part of the assignment we started with a schedule.  The schedule includes when our research should be done, the time we are filming, and when our presentation should be done. It was important to have this schedule because it gave structure to the project and a sense of priority to parts of the assignment like the presentation and music video.  Having a schedule also helps with using all of your time wisely.

Some challenges we faced in the brainstorming and planning part of the project were when to film and coming up with ideas for the music videos.  For the filming time it was hard to plan because after filming you need time to edit and before filming everyone needs to be on board with an idea.  You need to find the perfect day to film because if you schedule it to early then the idea won't be as good, but if you schedule it too late then the editing won't be as good.

To help us with the brainstorming part we did a story board for the music video and a research chart for our presentation.  The story board helped us by giving us a visual of what our shots should look like. The research chart helped us by giving us an understanding of what successful companies and artist do to brand themselves.

The steps after planning and brainstorming are following through on your plan.  Make sure that every day you come in you are hitting your deadlines for when things should be done. This is when you do the music video and presentation.

 

                                                This is an example of our storyboard. 

About Action

 Exploring the Genre of Action

Action films usually have intense physical scenes with rapid pacing.  Most action films feature rescues, fights and escapes.  Most action films climax is a fight scene with the protagonist and antagonist.  The themes of most action films are an injustice trying to be resolved.  Action movies usually have a strong man as the protagonist, pretty female and a funny side character.  The protagonist has a moral code, while the antagonist has no morals.  In action films there is high stakes.  This means that there is something on the line like people's lives.  There is a lot of tracking shots and series of medium, long, and close shots because of all the fight scenes.   The film progresses mostly through visuals instead of dialogue.  Action Films have big name people to attract more of an audience.  Some examples are Bruce Willis, Jackie Chan, Tom Cruise, and Dwayne Johnson. 

Target Audience 

Action films appeal to males within the ages of 20-40 and are in the lower or middle class.  

The Dark Night is a superhero movie directed by Christopher Nolan in 2008.  This film is the perfect example of Action since it is fast paced with many fight scenes.  The film has high stakes the whole city is on the line.  There is an antagonist with no morals and a protagonist with a moral code.  

Mission Impossible is another example of an Action film.  This film stars Tom Cruise one of the people stated above to be famous for action movies.  Mission Impossible is a film about a young spy fighting off people with many intense stunts like jumping off buildings.  It is a face pace film with many different locations. 

Action Movies

 

 Hi, my name is Kyle and on my blog, I will be posting things about Media.